VMS
InSight™
Plan, distribute, monitor and manage your PR programs through the industry’s only all-in-one web-based PR
platform.
VMS
Monitoring Solutions
Get the most timely, relevant media monitoring – with a variety of service packages customized for your specific needs and
budget.
VMS Media
Analysis
Correlate media coverage – yours and your competitors’ – with business results via our proven, low-cost PR
analysis services.
VMS
PRtrak™
Measure the media value of your news coverage and correlate publicity levels to business outcomes with our affordable web-based
solution.
VMS
AdSight™
Monitor and manage ad creative, and spend and occurrence data for your company and your competitors, with the
leading sharable, searchable, fully interactive, web-based solution.
VMS
AdSight™ Max
Get ad expenditure data across core media faster than ever before with the industry’s first near real-time media spend
reporting tool.
VMS
VoiceTrak™
Access the most comprehensive source of current and historical local market spending data – in all 210 DMAs, across 16
industries – so you can identify trends and form better strategies.
VMS Archived
Ads
Tap into the deepest, richest ad creative library in the world – more than 3 million ads archived across all media types.
VMS Custom
Reports
Keep tabs on your competitors with detailed reports – occurrence and spending, Share of Voice, media schedules,
year-over-year analyses and more – customized to your needs.
VMS Vantage™
Monitor and measure ad and PR performance together, all with a single web-based platform. Track marketing performance – yours
and your competitors’ – across all media. Correlate marketing activity to outcomes. Measure how PR performance and ad performance
impact each other. And much more.
Vertical Industries
VMS’ deep vertical industry expertise ensures that you get relevant optimal solutions to support your business and deliver enhanced value to you or your clients.
Financial services and insurance brands are being watched closely by consumers, the media and each other as they vie for share of voice and share of wallet. With VMS, you get the fastest coverage, the most relevant content, and the most precise, actionable media intelligence to protect your brand reputation and stunt competitive threats – as well as the tools to continually optimize your efforts and seize advantage as the economy recovers and consumers regain confidence.
VMS gives financial services advertising/marketing and PR professionals:
- The fastest access to editorial coverage and competitive advertising creative, tied to occurrence and spend data – across all key media and markets
- Powerful analysis to measure campaign effectiveness, correlate PR and advertising efforts to business outcomes, and demonstrate proof of communications performance
- Detailed reporting and correlations to view data by the relevant segments for your business. Whether it’s auto insurance, benefits insurance, mortgage or IRA accounts, VMS’ relevant classification system reports on the media that fits your custom profile
- The leading web-based solutions to optimize PR and advertising workflow, enhance productivity and increase efficiency
- Dedicated, expert Account Service support from professionals with years of financial services industry experience who stay current with the latest trends and can provide insights into how they’re affecting your business
See how VMS can help you monitor, manage and measure…more.
VMS Archived Ads»
The deepest, richest ad creative library in the world – more than 3 million ads across all media types.
VMS AdSight™»
Monitor and manage competitive ad creative, and spend and occurrence data with the leading fully interactive, web-based solution.
VMS AdSight™ Max»
Get ad expenditure data across core media faster than ever before with the industry’s first near real-time media spend reporting tool.
VMS InSight™»
Plan, distribute, monitor and manage your clients’ PR programs through the industry’s only all-in-one web-based PR platform.
VMS Monitoring Solutions»
Get the most timely, relevant media monitoring – with a variety of service packages customized for your specific needs and budget.
VMS Vantage™»
Track marketing performance across all media. Correlate marketing activity to outcomes. Measure how PR performance and ad performance impact each other. And much more.
Learn more about the industry’s only all-in-one media monitoring and management platform. More»
Find out more about the industry’s leading web-based competitive ad intelligence platform. More»
See how Vantage™ enables you to monitor and measure ad and PR performance together. More»