Vertical Industries

VMS’ deep vertical industry expertise ensures that you get relevant optimal solutions to support your business and deliver enhanced value to you or your clients.

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Automotive

From new emissions regulations to electric/hybrid cars…brand consolidation to government assistance…competitive price promotions to consumer assurance programs…it’s never been more critical to have real-time intelligence about how and where your competitors are going to market– and how you and they are being perceived in the news and by consumers. With VMS, you get the solutions, expertise and media intelligence capabilities you need.

 

VMS gives automotive advertising/marketing and PR professionals:

 

  • The fastest access to editorial coverage and competitive advertising creative, tied to occurrence and spend data – across all key media and markets
  • Powerful analysis to measure campaign effectiveness, correlate PR and advertising efforts to business outcomes, and demonstrate proof of communications performance
  • Detailed reporting and correlations to view data and content by market, brand, car type and/or company by media type
  • The leading web-based solutions to optimize PR and advertising workflow, enhance productivity and increase efficiency
  • Dedicated, expert Account Service support from professionals with years of automotive industry experience who stay current with the latest trends and can provide insights into how they’re affecting your business

 

See how VMS can help you monitor, manage and measure…more.


 

VMS Archived Ads»
The deepest, richest ad creative library in the world – more than 3 million ads across all media types.

VMS AdSight™»
Monitor and manage competitive ad creative, and spend and occurrence data with the leading fully interactive, web-based solution.

VMS AdSight™ Max»
Get ad expenditure data across core media faster than ever before with the industry’s first near real-time media spend reporting tool.

VMS InSight™»
Plan, distribute, monitor and manage your clients’ PR programs through the industry’s only all-in-one web-based PR platform.

VMS Monitoring Solutions»
Get the most timely, relevant media monitoring – with a variety of service packages customized for your specific needs and budget.

VMS Vantage™»
Track marketing performance across all media. Correlate marketing activity to outcomes. Measure how PR performance and ad performance impact each other. And much more.
InSight™ Demo
Learn more about the industry’s only all-in-one media monitoring and management platform. More»
AdSight™ Demo
Find out more about the industry’s leading web-based competitive ad intelligence platform. More»
Vantage™ Demo
See how Vantage™ enables you to monitor and measure ad and PR performance together. More»